ANAGARD, LLC is a consulting firm that provides business growth consulting services to startups, small and medium size technology companies seeking to achieve sustainable growth and increase profitability.
The firm specializes in assisting small businesses write strategic business plans and to develop a viable business model for new products or services. The focal point of all good business plan documents for young companies is a go-to-market strategy that fully understands target customers, their needs and preferred purchasing channels. Hence, ANAGARD, LLC performs extensive market research and customer discovery on behalf of its clients seeking to stay in touch with market changes.
For startups in the fundraising phase, ANAGARD, LLC can significantly reduce the time needed to raise money via investor-ready consulting services.
See us in action. Listen a Radio Interview by Dr. Jason Carthen on his show Discover the Leader in You. Dragana Mendel is speaking "The Importance of Having a Go-To Market Strategy Before Launch."
Watch Dragana Mendel's presentation at Duke University a learn how to evaluate a business viability of a startup before taking a job with such company.
Schedule an hour long 1-1 consultation to discuss the challenges you face with business growth and marketing.
Dragana Mendel is President and Principal Consultant at ANAGARD, LLC. In her role, she advises small and medium size businesses on the best strategies to achieve their short and long term goals.
First and foremost, she actively listens to her clients in order to understand their company's mission, vision and long-term objectives. With intimate understanding of her client's corporate culture, she then recommends the best solution to their most pressing pain points.
Dragana Mendel, a management consultant and a founder of ANAGARD, LLC, works with startups to develop their technology commercialization pathway, and with small business owners to develop their growth strategy.
She has over eighteen years of experience in launching new high-tech products to the market with a specialization in software, IT, clean tech and telecom sectors. She works with executive management to identify the best market segment for a startup to enter the market, grow, or pivot, and then she develops a comprehensive business plan and strategy.
Prior to founding ANAGARD, LLC, Dragana has been in charge of corporate and business development for a number of emerging growth high tech startups (renewable fuels, renewable chemicals, LED lighting, digital signal processing, small wind turbines).
Previously, she has been working for 15 years as a product manager and software engineer for IBM and Alcatel-Lucent. She honed her new product development skills with these multinational corporations where she was instrumental in successfully launching dozen of new software, IT and telecom solutions to the market.
Dragana Mendel is a frequent speaker, presenter and panelist at conferences for startups and small businesses. She is an engaging and experienced speaker in front of the large audiences as she shares her passion for startups. She has been invited to be a judge at demo days at numberous demo days and pitch competitions.
Her favorite topics include fundraising and equity crowdfunding strategies for startups, business modeling, and customer discovery and customer acquisition strategies for small businesses.